A special tribute to the Year of the Snake
To celebrate the start of the Lunar New Year on 29 January, Apple announced the launch of a special edition of its popular AirPods 4, commemorating the "Year of the Snake". This new version features an exclusive engraving of an icon related to the theme on the USB-C charging case, making it a must-have for fans and collectors. Available for purchase in selected markets - China, Hong Kong, Taiwan and Singapore - the AirPods 4 "Year of the Snake" retain all the features of the standard model, such as Active Noise Cancellation (ANC), adaptive audio, transparency mode and spatial audio support. However, the highlight is the exclusivity of the commemorative engraving, which underscores Apple's attention to design and detail.Annual tradition with distinctive touches
This is not the first time Apple has launched exclusive versions of its products to commemorate the Lunar New Year. In previous years, the brand released special editions of AirPods Pro for the "Year of the Dragon", "Year of the Ox", "Year of the Tiger" and "Year of the Rabbit". This time, the tech giant chose to honour the AirPods 4 model, making it even more appealing for brand fans during this festive season. "Limited Edition AirPods are not just technological products; they are symbols of celebration and connection to the cultural traditions of these important Asian markets where Apple has a strong presence", comments an industry analyst.Availability and sales
Customers will be able to order the AirPods 4 "Year of the Snake" from today, with deliveries scheduled to begin on 8 January. Despite expected strong demand, Apple has limited orders to a maximum of two units per customer, reflecting the exclusive spirit of this edition. It's also worth noting that the price remains the same as the standard model, ensuring that fans are not penalised financially for the special design.Lunar New Year brings even more Apple offers
In addition to the AirPods 4 "Year of the Snake", Apple has also announced discounts on a range of products in China. For example, iPhone 16 models will see a price reduction of 500 yuan (around €70), and devices such as MacBooks, iPads, AirPods and other accessories will also be included in the promotions. Additionally, the brand is promoting "Today at Apple" creative sessions themed around the Year of the Snake, which will run between 4 January and 14 February. With these actions, Apple highlights its commitment to celebrating local culture and offering its customers a more personalised and meaningful experience during this important season. Apple continues to strengthen its reputation as a company that balances technological innovation with a cultural and regional vision, providing unique moments to its consumers. With the AirPods 4 "Year of the Snake", the brand reaffirms its ability to pay special attention to detail and create products that are much more than simple gadgets – they are authentic experiences. Made with AI. Source: Juli Clover link to the news Reviewed by:Read also
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